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The high-end bathroom market has become a new

  • 2021-10-22 17:38:32

The time has come to seize the medium and high-end market:


When the growing consumption level pushes consumption from the era of necessities to the era of experience, the product quality and design experience of medium and high-grade sanitary ware will become sustainable competitiveness. At present, most dealers in China's sanitary ware industry prefer to act as agents for medium and high-end sanitary ware brands. In addition to product quality and service, the reason is that China's market has the ability to consume medium and high-end sanitary ware products.


Interestingly, for the bathroom industry, the demand of the medium and high-end market is increasing, while the development of the low-end market is becoming more and more difficult. Since the end of last year, affected by environmental protection, the whole sanitary industry has set off another round of price rise tide. With the rise of labor costs and enterprise environmental protection costs, the sanitary industry has also carried out a reshuffle, forcing the threshold of the sanitary industry to continue to rise. However, for the sanitary ware industry, this process is "painful and happy". A series of measures taken by relevant departments have cleared out low-end and low-quality sanitary ware products and enterprises, freeing more development space for medium and high-end brands focusing on product quality, which is illustrated by the continuous rise of medium and high-end brands.


“One belt, one road”, China's strategy for the promotion and implementation of China's smart manufacturing 2015 has brought better development opportunities for China's high-end bathroom, and the upgrading of bathroom brand and quality is imperative. In the future, whether international brands such as toto, Gaoyi and Kohler or domestic well-known brands such as Jiumu, Wrigley, Huida and Hengjie, the medium and high-end market is bound to blossom, and product quality and innovation, brand construction and promotion will be the core of competition among enterprises. In any case, the time has come to seize the medium and high-end market of sanitary ware. It is time to show real strength.


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